Shiseido: Efforts to Build Men's Popular Brand UNO

Shiseido devotes itself to creating a popular brand for UNO men

Shiseido has always been dedicated to providing trustworthy makeup products for ladies of all ages around the world to make modern women more elegant and intellectual. In order to meet the increasing consumer demand of Chinese men for cosmetics, in 2001, Shiseido's ultra-popular men's image brand UNO (Wuuo) officially entered the Chinese market.

The brand's men's image products developed for men's daily skin care characteristics and hair style needs cover a wide range of basic skincare, aftercare, personal hairdressing and other series. Regarding the development prospects of UNO in China, Mr. Gong Chuansheng stated that most of the previous Chinese men did not pay special attention to nursing their own skin and shaping hairstyles. With the deepening of cultural exchanges between China and other countries, fashion has become more and more. Many people advocate and pursue.

It is reported that at present, UNO products are sold in major department stores such as Za counters, Watsons supermarkets, Shiseido stores, and large supermarket chains in major cities throughout the country. At present, there are 17 varieties of UNO products that are listed in China. It is expected that many new products will be introduced next year. Fashionable men who respect nature and pursue quality of life may wish to wait and see.