The United States Playboy home service 2013 spring and summer new conference received a bumper harvest
This morning, the latest order statistics for Playboy Homewear (China) Business Center showed that the total amount of orders for the United States Playboy Home Wear 2013 Spring Summer Summer New Product Launch and Ordering Conference doubled, a new record for industry orders was set to refresh, and Playboy homewear contrarian Also rising news temporarily spread in the industry. China fashion home service development research institute president Ma Qing render Playboy home service why the contrarian rise, why the growth rate of home service industry slowdown? With questions reporter visited the home service industry has a say China Fashion Home Services Development Research Institute Ma Qing Ren, he smiled and told reporters: "By the world Economic environment, the overall growth rate of the home wear industry slowed down this year, Playboy home service can be regarded as a wonderful work in the industry, she is the first dare to eat crabs home service brand, her brand mode of operation, Her narrow popularity of positioning in the context of the bad environment but can come from behind to be successful. "Playboy home service, she is an international brand, she was born from the moment, it is destined her aristocratic descent. She locked in the taste, heavy style of the elite crowd, such consumer groups entertainment, interested in work and life, high demand on the home apparel, their spending is relatively strong, therefore, in the economic situation is not good Next, with such a rigid demand groups, Playboy this order contrarian, naturally there will be such a strong performance. Han Weijia, general manager of Playboy Homewear (China) Business Center So Playboy home service order success of this order is just an accident? Han Weijia, general manager of Playboy home service (China) Center, is no accident, but inevitable. Playboy home service The order will be home service industry brand the first year of operation, it is the home service industry from the circulation mode to the brand mode of operation of a symbol of transformation. Throughout the domestic consumer market for home clothing, people's living standards are improving, the grade of home service consumption is increasing year by year, but nowadays there is no real sense of the brand. Currently performing well in the market can only be regarded as the industry brand, rather than the public brand. These home-service manufacturers are still entangled in a low-cost, competitive distribution age, acting as a porter. "The pajamas of the past have evolved into residential suits. Their function is no longer limited to the clothes they wear when they sleep. Instead, many urbanites return to their homes after a long day of work and want to remove their military uniform and release their bodies Lightweight and comfortable clothing.Even even in the reception of guests at home, but also be generous to wear home wear, it is in the production process, as well as style and out of service requirements as elegant, even in the fabric and comfort requirements than out of service Therefore, only the brand of home service, it is possible in the brand awareness, research and development, fabric materials and production processes to meet consumer demand, "said Han Wei Han. Surprisingly winning, innovation is king. When many home service manufacturers fought bloody battle in the circulation of the Red Sea, Playboy home service innovative, take the brand of operation of the road, opened up a new blue ocean in the industry. Playboy can be described as the potential born in the homewear industry need to reshuffle, brave to take the guide to industry progress, she first eat crabs, to attract domestic excellent professional managers to join career centers, through pure branding mode of operation Control the brand. "We have hired internationally renowned management consultants, top domestic designers, top domestic marketing teams and design teams, including our Lean Manufacturing Management Team. These top-notch, outstanding management, design, research and development, and promotion talents join us , Make the Playboy home service brand operation possible "Playboy home service (China) Business Center, president of the Ma Bin that Playboy home service how to establish the industry's leading position, how to lead the industry into the era of brand operation is a game of chess Concept, not only need the brand's popularity, but also the need for purchasing, research and development, production, operations and other aspects of the huge investment. Allan brand brand focused on brand research for years Allan told reporters that "the brand road is the only way for the home wear industry, but also the development of the road, the next 5 years, the home wear industry will usher in a golden period of the second venture is A phase-out, upgrade, restructuring shuffling period, which is 10 years ago and the men 's clothing industry, sporting goods industry's development trajectory is somewhat similar. "Allan believes that China's home service brand is running time has been ripe, from the consumer point of view, the brand And luxury goods are the consumers want, Playboy home service is an international brand, but its price remains at the upper level, only in better conditions of the family, have the ability to have such a brand to enjoy. From the analysis of the development stage of the home service industry, over the past ten years, Chinese consumers have focused their attention on the brand consumption of outbound services. Now, most consumers are no longer satisfied with the brand needs of the service. They have shifted their eyeballs to the brands that care about home apparel, and as the volume rises year by year, the sales of branded Playboy Homewear naturally goes up. The huge profits brought by the brand will attract more home service manufacturers to join the brand operation team, which will inevitably lead to industry competition and promote the transformation and upgrading of the industry, helping China's home service industry into the brand era. Material: Bath Towel,Bath Sheets,Bath Towel Sets,Luxury Bath Towels,Bamboo Bath Towels,Baby Bath Towel Shijiazhuang Tangju Trading Co., Ltd. , https://www.tangjutextile.com
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