One hundred billion children's clothing market to be excavated 2016 Shanghai Fashion Children's Wear Exhibition opened in July

HANGZHOU, January 19, 2016 /PRNewswire/ -- July 20-22, 2016, Cool Kids Fashion, the premier fashion children's wear and accessories tradeshow sponsored by UBM China, is called 2016 Cool Kids Fashion in Shanghai. ) It will be held at Hongqiao National Convention and Exhibition Center (Shanghai) and is expected to attract 90+ fashionable children's clothing brands from 18 countries/regions.

In 2016, the full release of the two children has been unified after the revision of the "Population and Family Planning Law." Demographic experts predict that after the implementation of "comprehensive two-children", the annual new population will be between 3 and 8 million. This is a good news for the domestic children's wear industry.

On July 20-22, 2016, the top fashion children's wear and accessories trade show, Cool Kids Fashion, will be held at Hongqiao National Convention and Exhibition Center (Shanghai). It is expected to attract 90+ fashion children's clothing brands from 18 countries.

According to a report released by the National Bureau of Statistics, CAGR of children's wear in the next three years is expected to exceed 20%. It is estimated that by 2017, the market scale of children's clothing industry will be close to 300 billion yuan. At the same time, as parents have gradually become the main consumers after 80 and 90, the domestic fashion children's wear industry also has broad prospects. Because today's new generation of parents respect high quality of life, they are also more willing to buy quality and stylish products for their children. The 2015 CBME China Consumer and Pregnancy Consumer Market Survey also showed that style design, comfort and safety, and fabric material are the most important factors for consumers when purchasing children's clothing.

As the top fashion children's wear event in China, 2016 Cool Kids Fashion Shanghai will bring together 0-16 year-old fashion children's clothing and accessories around the world, in sync with international fashion trends. At the same time, it helps the fashion children's wear brand and business elites to connect in depth, build a high-end platform for business elites and well-known brands to cooperate, and bring forward the trend of international fashion children's wear.


2016 Cool Kids Fashion Shanghai

Numerous fashionable children's wear brands inject new energy into the development of the industry

Examined by the authoritative expert committee composed of representatives of famous designers, fashion media, high-end department stores and commercial real estate, baby touch (France), barefoot dreams (USA), Dr. Apple (Taiwan), ecoBibi (Canada), Emile et rose ( Children's wear brands from the United Kingdom, TIP TOEY JOEY (Korea) and other global fashion brands will make their debut in 2016 Cool Kids Fashion Shanghai.

Mr. Zhang Zhewen, the business development manager of Emile et rose, said: “According to the two-child policy and the pursuit of high quality of life for Chinese families, the Chinese children’s wear market is experiencing a rapid growth in demand and supply. In 2015, we participated in Cool Kids Fashion. The Shanghai Fashion Children's Wear Fair has exhibited very good results. In our opinion, this is a very good opportunity for face-to-face communication with channel distributors. We hope to continue cooperation and win-win with it."


2015 Cool Kids Fashion Shanghai Live

Series of highlights to lead the trend of fashion children's clothing industry

In addition to participating fashion children's wear brands, fashion events such as children's wear design competitions, fashion design shows and trend forums are highlights of Cool Kids Fashion Shanghai every year. This year, the organizers will continue to organize the above activities to better lead the fashion children's clothing industry development trend and expand brand influence.

Children's Wear Design Competition: The 2016 Children's Wear Design Competition will be launched in March, when authoritative experts will conduct on-site assessments. This competition will select excellent young designers for children's clothing companies, and realize the two-way connection between companies and design talents.

Fashion Design Show: The 2016 Fashion Design Show will showcase the original designs of well-known designers, help children's wear companies understand the cutting edge of design fashion and lead the trend of fashionable children's wear.

Trend Forum: On-site lectures by well-known fashion trend analysis agencies and authoritative experts to help businesses understand fashion trends in children's wear and enhance their business skills.

Children's Fashion Show: Many of the world-renowned children's wear brands will perform on-site shows to show off various styles of fashionable children's wear.

Children's Wear Museum: Through colorful ethnic children's wear, accessories display, showing the historical changes of the trend of ethnic minority children's wear in China.


2015 Cool Kids Fashion Shanghai highlights

Multi-channel participation in pre-registration, winning multiple major awards

Currently, the pre-registration of 2016 Cool Kids Fashion in Shanghai has already started. Visitors participating in the pre-registration can receive the viewer's certificate sent by the organizer in advance and the credentials can be directly entered. At the same time, there are opportunities to get multiple major awards such as IPhone6S, four-star hotel accommodation, and mobile power.

Visit Cool Kids Fashion Shanghai official website to immediately participate in pre-registration.

About CBME

CBME is a brand of UBM plc. The CBME China Show, which began in 2001, has been successfully held for 15 sessions, including the CBME Pregnancy and Baby Show and the CBME Kidswear Show. The CBME Pregnancy and Baby Show is the world's leading infant and child exhibition, and the CBME Kidswear Show is the leading children's wear exhibition in China.

While CBME has achieved great success in China, it has expanded to Turkey, India, Singapore and other countries, and is committed to promoting and promoting international exchange and trade cooperation in the global pregnancy and baby industry.

About UBM Asia

UBM Asia Limited is part of the UBM plc listed on the London Stock Exchange. It is the largest exhibition organizer in Asia and the largest trade fair organiser in China, India and Malaysia. UBM Asia has a strong international network and is headquartered in Hong Kong. Its subsidiaries are located throughout Asia and span the United States. It has 31 offices in 24 major cities and employs 1,300 people.

With more than 30 years of experience in UPM Asia's service industry, the industry covers 20 market segments, including 230 business-experienced exhibitions and high-level professional meetings, 21 high-quality professional magazines, and 18 online products that operate throughout the year. More than 2,000,000 exhibitors, buyers, conference representatives, advertisers and readers from around the world provide one-stop diversified global services such as highly profitable business matching, high-quality industry news and online trading networks.

China, Southeast Asia, and India are leading the world in the speed of development of the trade and exhibition industry. UBM Asia is actively expanding its business in these three markets. UBM China has 11 offices in major cities in Mainland China, including Beijing, Shanghai, Guangzhou, Hangzhou, Guzhen and Shenzhen, and hosts 90 exhibitions and conferences. UBM Asia has offices in the ASEAN region including Malaysia, Thailand, Indonesia, Singapore, Vietnam and the Philippines, hosting 70 exhibitions. UBM Asia’s professional teams in Mumbai, India, New Delhi, Bangalore and Chennai host 20 exhibitions and conferences each year.

About Us

UBM plc is an internationally renowned multinational company. The group provides the information needed by the market, and through the combination of trade fairs, market websites and professional magazines, it gathers buyers and suppliers from around the world and provides them with the information they need to succeed in business. With a team of 5,000 employees in more than 20 countries, UBM helps clients to conduct business and develop their markets efficiently.

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