The merchandising rate will allow you to win at each stage---Bernie Eren Bernie's 5th Growth Forum End Product Training

On the 20th of March 2015, the 5th Growth Forum of the BERNIEELEN Brand Women's Women's Fashion Awards was successfully held at the Country Garden Phoenix Hotel in Kaiping, Guangdong Province.

This development forum is centered on terminal merchandise management and delivers effective product management knowledge to dealers from across the country.

The training for the first time put forward the concept of sales rate. Mr. Wei Jianjian, Marketing Director, explained the important role of the promotion rate in improving the sales of goods.

He first proposed that commodities play an important role in the entire operation. It is like humans and food, the important relationship between fighters and ammunition. Commodity is the core of sales of weight-relief terminals.

Then, he gave an overview of several cases of bad orders of existing customers. Many dealers find their own shadow in it.

Then, the general manager of the concept of sales rate will be explained in detail to dealers. It also reminded distributors not to fall into the erroneous zone of using promotions and big sales to reduce inventory in order to increase sales. The result may be counter-productive. Not only does the performance fail to improve, it also hurts the loyal VIP!

In the end, we always use the existing market data to inform everyone concretely: To increase the sales ratio and performance, only relying on recovery orders, to sell the largest number of best-selling models, increase the number of sales, sales performance can be effectively improved!

BERNIEELEN Bernisin 2015 will create the most efficient 10-day recovery mechanism, which will enable the best-selling products to reach the terminal quickly, meet the needs of various distributors, and provide “ammunition” support for increasing the sales rate of products!

In 2015, BERNIEELEN Bernice continued to “grow together with partners” and face the market.

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